Blog Cool for Summer Festival

Cool for Summer Festival

Posted April 19, 2017, 9:33 p.m. by T

Hot Dog Dayz zine

Cool for Summer Festival

Olympic Park Sports Centre

Sydney, AU

April 15, 2017


Ah, social media.

Rooted in the broader Web 2.0 landscape, it helped engineers, entrepreneurs, and everyday people reimagine the role that technology could play in information dissemination, community development, and communication.

While the technologies invoked by the phrase social media have a long history, what unfolded after the dot-com crash pretty much reconfigured socio-technical practices in significant ways and opened doorways to new worlds of interactivity, reflecting values and norms of the network and users who embrace the tools.

Cool For Summer is a festival for what is euphemistically referred to as  “connected generation”, i.e. the youngster who cannot put away their mobiles. 

Featured performances included American violinist, dancer, performance artist and composer Lindsey Stirling, BBC presenters Dan & Phil, internet personality Nash Grier & Friends, Australian YouTuber Tyde Levi and In Stereo, electronic music act Mashd N Kutcher, Vine alumni Hayes Grier, musical artist Mahogany LOX, vocalist and Viner Alec Bailey, composer and Emblem3 frontman Wesley Stromberg, YouTuber Tana Mongeau, Marcelo, teen boy band Kid Zr0 & Take Two plus local influencers.

Each artist had their own full set and it was an interesting spectacle especially since literally all protagonists had been unbeknownst to your humble narrator, which after exchanges with some of which did not prove to be a massive loss.

However, the target audience of the event, that being underaged enthusiasts most of which under the careful watch of their parents, were thrilled to meet their heroes in the third dimension, with reactions ranging from uncontrolled shrill screaming to their parasympathetic receptors being activated by the neurotransmitter acetylcholine and resulting in their lachrymal glands welling up, i.e. tears of joy were commonplace.

The event was both a celebration and testament to digital life having become an alternate universe with real life implications in everyday life and the reach blogebritiies and status internet personalities and their social media emissions have.


Leave a comment
Share this content

Other recent blogs

High Adventure in the Great Outdoors

Posted by T
March 19, 2018, 5:13 p.m.

High Adventure in the Great Outdoors – Outdoor watches Living in the southern hemisphere, it is mildly difficulty to not get into and enjoy water sports to at least some ... read more

Wanderlust: Hiking on Legendary Trails

Posted by T
March 18, 2018, 10:31 a.m.

Wanderlust Hiking on Legendary Trails Gestalten Verlag   Into traveling? Inhabited by that innate, unexplainably strong desire to roam and impetus to go wandering? I hear you. Does your traveling ... read more

The Aints play The Saints part 2

Posted by T
March 15, 2018, 8:24 p.m.

The Aints play The Saints part 2. Manning Bar Sydney, Australia March 9, 2018 We have clarified before that The Saints have left an imprint on the music scene that ... read more

Quicksand/Thursday @ Metro Theatre

Posted by T
March 14, 2018, 6:02 p.m.

Quicksand / Thursday Metro Theatre Sydney Australia March 7, 2018 Stating that one Walter Schreifels with the myriad of his musical incarnations has had a significant impact on my musical ... read more

Bar Patrón by Neil Perry

Posted by T
March 11, 2018, 10:34 a.m.

Bar Patrón by Neil Perry Sydney, Australia   Now, in theory this should be an easy one. Guilty as charged – I do harbour a weak spot for the distilled ... read more



Looking for the SPB logo? You can download it in a range of styles and colours here:

Click anywhere outside this dialog to close it, or press escape.