Blogpost: Drift Magazine

Posted by T • April 13, 2017

Posted by T • April 13, 2017

Drift Magazine

Not sure how you roll but in my world and that of Drift Magazine, coffee inhabits not an unimportant role, which is why Drift  is relevant to my interests.

Its central themes revolve around all things coffee, the people involved with it and their spatial contexts. It sheds light on a coffee drinking city at a moment in time.

The drive to source the best dispensaries is the compass that charts the geography of the cities Drift Magazine covers. 

They accomplish their mission by making the beautifully printed (both ink and paper have a nice quality to it), ad-free Drift Magazinelook more like a coffee table book than a mere periodical.

The target audience for the bi-yearly released Drift is people infatuated with caffeine and a desire to get to know a city through unconventional means with each future issue to be focused on one specific place – by way of the relaxed process of meandering as the name Drift suggests.

The issue at hand focuses on Melbourne, the unofficial home of the flat white, chia seed pudding, and avocado toast, Melbourne has been declared by many of the coffee world as a coffee capital, boasting one of the highest concentrations of coffee shops pax on this planet and its character merits  the intense focus this issue of Drift casts on it.

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Photo from Drift website

Editor note: The original post was updated on April 13, 2017.

 

T • April 13, 2017

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