Features One Question Interviews Geld

One Question Interviews: Geld

Cormy (Geld)

SPB: What is a hyped band, TV show, or movie that you just can’t get into?

Cormy: Not really interested in the daily churn of the hype machine. More interested in anti-hype and the macro ways in which that's influencing culture. Through my work I frequently encounter the ways (some subtle & complex, others dumb & bludgeoning) in which business interests manipulate the public in ethically dubious fashion via geotargeting, data-mining, good old fashioned propaganda etc. The way in which people have begun responding to this is fascinating. 

Trust has rarely been such a rare commodity in society at large and individuals are increasingly cynical, often to the point that they've lost sight of whether they themselves are speaking in earnest, or speaking with irony. Social trends are increasingly reactive as people become decreasingly proactive - they prefer to tap & scroll rather than reflect & create. You see this a lot with subcultural types who believe themselves above cheap corporate tricks. But in the process of attempting to inoculate yourself against hype and manipulation, it's easy to become a cartoon rebel. The recent churlish backlash against various punk festivals is a good illustration of this.

But to actually answer your question, Pete reckons Mad Max Fury Road sucks donkey balls but that's cos he's a bassist. The rest of us recognise that it's the best thing since mankind discovered how to slice bread.


Words by Loren on July 28, 2018, 5:17 a.m.

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Posted by Loren on July 28, 2018, 5:17 a.m.

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