Matt King (Illustrations)
SPB: What appeals to you about self-releasing records?
Matt: I appreciate the idea of self-releasing records because the entire process is handled by the artist. There is no middleman. It's all in your hands. That's probably my favorite part of the process, because I personally like to take care of the details myself to see that everything goes properly. I feel like some artists may feel more comfortable with that than putting trust into someone else, depending on who you're working with. Pressing vinyl among other formats isn't cheap either, so the work put into funding and creating the record feels much more rewarding in the end and can even result in more of a profit for the artist if planned out correctly.